Matchless was founded by Henry Herbert Collier, who made bicycles under the Matchless name in Plumstead, London in 1878. The first Matchless motorcycle was produced in 1899, and manufacturing began in 1901. All motorcycles were marked by a winged M on the tank – a symbol that shortly became synonymous with quality and a premium riding experience Matchless has a long history of racing success; a Matchless ridden by Charlie Collier won the first single-cylinder race in the first Isle of Man TT in 1907. Film icons Marlon Brando and James Dean were also Matchless customers.
Today, the Matchless business is under the control of Italian brothers Michele and Manuele Malenotti, who previously owned Belstaff. The new range of clothing, which has only recently been released, has Kate Moss as the face of the brand with a campaign shot by Terry Richardson at the MC Motors warehouse in Hackney, East London: Celebrity customers today include Hollywood A listers such as Bradley Cooper, Gerard Butler, Arnold Schwarzenegger, Liam Neeson, and the list goes on. Also featured in Box Office hits from many heavy hitting action films such as, The Terminator and The Avengers.